Content management for information of any kind

Meaning

Content management means collecting, editing, providing or creating information of any kind for the different communication channels. Content must be managed in terms of its life cycle. This refers to the creation, storage or deletion.

Content management is always about collaborative processes that manage, monitor and develop different versions of content. With digital content, new technologies must be used to their advantage.

Effective content management

Typically, digital content is managed through dedicated content management software. These help optimise workflow processes and collaboration throughout the content lifecycles. This refers to format management, version control and publishing. Content management aims to eliminate bottlenecks in processes.

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